About Miryce
Discover our history
About usWhere it all began , how Miryce took shape.
Discover our history and our values .
Our Story
About Miryce
Miryce was born from the fusion between tradition and innovation, with the aim of offering authentic and sustainable beauty.
Inspired by oriental rituals and enhanced by science, our products are formulated with natural ingredients and advanced technologies to take care of every type of hair.
A journey to the East reveals a thousand-year-old culture, steeped in harmony and
respect for nature .
Here, traditions intertwine with a lifestyle that exalts simplicity and
balance .
Looking at the oriental population, one is struck by the care and attention that
dedicate to well-being
of the body and mind , showing how even daily gestures are rooted
in a philosophy
deep .
In Asia, washing hair with fermented rice water is more than a simple practice
of beauty: it is a ritual full of meaning. Let's discover the infinite properties
of this simple ingredient
and the power of traditions passed down for generations.
A daily gesture yes
transforms into a
act of care that embraces the concept of holistic well-being , revealing the
potential of the
nature in the most ordinary actions.
The hyper-fermentation of rice represents the perfect union between tradition and
innovation . This
advanced process releases nutrients such as vitamins , minerals and antioxidants
in better shape
concentrated, amplifying the regenerating and hydrating benefits of rice .
It's not just
a triumph
of science, but a sustainable approach that respects nature and makes the ancient
wisdom
Asian accessible to the modern world .
Tradition and modernity are not opposites, but complementary . Inspired by
ancient customs
Asians , we can adapt these rituals to today's life , creating a bridge
between past and
present.
Integrating traditions like fermented rice water into daily rhythms
It means rediscovering authentic well-being in a contemporary context .
In 2023 Miryce was born, the first Made in Italy line that combines tradition and
innovation with
hyper-fermented rice water.
We offer a restructuring routine that respects the rhythm
hectic modern life , with natural products and sequences
simple .
Miryce is the symbol of
a beauty ritual that embraces the past, looking to the future .
Natural ingredients
Nature first
Miryce products are formulated with ingredients of natural origin up to 98% and enriched with hyper-fermented rice water certified Cosmos Organic .
Innovative products that combine tradition and science for gentle and effective hair and scalp care.
A unique fragrance
Your perfume is your signature
The scent of Miryce products is a true declaration of uniqueness: with delicate floral and natural notes, it envelops the hair with a refined and unmistakable fragrance.
Each application becomes a sensorial experience that leaves a light but persistent trail, transforming your personal aroma into a distinctive signature.
Thanks to its long-lasting effect, the perfume accompanies you throughout the day, evoking freshness and simplicity.
With Miryce, hair care also becomes a gesture of elegance and style.
Genderless products
Miryce has no limits
Miryce products are designed for everyone: completely genderless, they meet the needs of every hair type, regardless of gender or personal style.
Formulated with natural and versatile ingredients, they are ideal for taking care of any type of hair, from the straightest to the curliest, without distinction.
This inclusivity reflects a commitment to authentic and universal beauty, which celebrates diversity and enhances individuality.
